Reignite the Flame

Empowering 20 million + Military, Veterans & First Responders to reclaim their health, wealth & wellness.

“78 % OF VETERANS ARE OVERWEIGHT OR OBESE”
— (VA, 2023)
“VETERANS ARE 20% MORE LIKE TO DEVELOP CHRONIC ILLNESSES”
— (CDC, 2024)

Our Fuel

Five ways we reignite Health, Wealth & Wellness.

Manual

Front‑Line Playbook

Infantry‑written, no‑BS stories and step‑by‑step actions you can execute today.

LMS

5‑Minute Micro‑Lessons

Veteran‑built bursts you can crush between sets, shifts, or patrols—learn anywhere, fast.

Food

Fuel Kits that Give Back

Every clean‑eating snack you grab sends another straight to a firehouse, precinct, or platoon.

Cohorts

Live Momentum Labs

Shoulder‑to‑shoulder academies that drag the whole crew off the couch and into action.

Social

Daily Dose Feed

Rapid‑fire tips, tricks, and event drops hitting your timeline every single day.

The Hidden War.

  • OBESITY

  • MENTAL FATIGUE

  • LOSS OF PURPOSE

Al M

“98 Octane changed my life before the book was completed, after many years of diet and restriction, the simple things are”

Darcy R

“An army is a group of aligned people with the same mission. That’s what we’re building—a team to multiply the impact and help more people.”